$25,000+ in Monthly Revenue — In Just 90 Days.
How Vivid Media helped Shorty’s Icehouse pack their weekends, boost bar sales, and dominate the Kingsville nightlife scene with scroll-stopping content and strategic paid campaigns.
The Challenge
When we started with Shorty’s Icehouse, they had the vibe, location, and loyal base — but sales were inconsistent, and weekends weren’t hitting their full potential.
Their social media didn’t reflect the atmosphere inside, and event promotions relied on word-of-mouth instead of a real strategy.
Pain Points:
Unpredictable Friday & Saturday turnout
Weak event promotion and reach
No ad tracking or local targeting
Limited online engagement
The Strategy — Capture the Vibe. Build the Hype. Drive the Crowds.
We built a repeatable system that filled Shorty’s every weekend — not just once in a while.
1️⃣ High-Energy Video & Photo Content
We filmed packed nights, DJs, bartenders in action, and party moments — creating reels that captured the real Shorty’s experience.
2️⃣ Paid Social Campaigns
We ran Meta ads targeted to locals aged 21–45 in Kingsville and nearby towns — promoting drink specials, DJs, and weekend events.
3️⃣ Consistent Posting Schedule
We created branded weekly flyers, recap reels, and upcoming event posts to keep followers constantly engaged.
4️⃣ Retargeting & Event Funnels
We retargeted past attendees and page engagers with ads for upcoming nights — turning one-time visitors into repeat customers.
The Results — $25,000 Monthly Sales Growth in Just 90 Days.
+$25,000 Monthly Revenue Growth
3.7× Return on Ad Spend (ROAS)
2× Weekend Attendance
10K+ Local Reach Per Campaign
Within three months, Shorty’s Icehouse became a Kingsville hotspot — packed weekends, stronger drink sales, and consistent foot traffic every single week.
What Shorty’s Had to Say
“Vivid Media helped us turn slow weekends into packed nights. Our sales are up over $25K a month, and our bar hasn’t been this busy in years.”
— Andrew & Kaitlyn, Owners of Shorty’s Icehouse
Ready to Add $25K+ to Your Monthly Sales?
We’ve helped bars and restaurants across Texas grow their traffic, brand, and revenue — let’s make your business next.
